Some people say that this year's hotel investment market can be best described as "hot and cold". The "cold" is that the overall market performance is poor, and all types of hotel investment have tended to be flat, while the "hot" is that the mid-to-high-end hotel track is running all the way, and the dual-wheel drive of policy and demand directly pulls the investment market to a new level. However, the influx of hot money also means that the mid-to-high-end hotel market will usher in a more complex competition and investment environment, and investors can only be more cautious in the face of the dazzling investment market.

However, some investors have discovered the secret of mid-to-high-end hotel investment. Recently, the Vienna International Hotel Brand Open Day was launched. As the flagship store of the Vienna International Classic Edition in North China, the Vienna International Hotel (Tianjin Gulou Branch) has demonstrated the value sample that a mid-to-high-end hotel brand should have with its actual landing results. "In fact, it is quite simple for me to judge whether a mid-to-high-end hotel brand is worth investing in." An investor admitted, "Those that can be landed are good."